About "Hyaku-nen Keiei no Kai"

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Our Mission: Supporting Long-Term Corporate Survival

Established on October 17, 2011, "Hyaku-nen Keiei no Kai (Association for 100 Years Corporate Management)" was organized by NIKKAN KOGYO SHIMBUN Ltd. (Business & Technology Daily News) to support long-term corporate survival. With Chairman Takao Kitabata, former Vice-Minister of Economy, Trade and Industry, and sponsorship from the Japanese government, our mission is to systematize superior management techniques of Japanese companies as a new set of corporate values and play a proactive role in promoting the values in society.

"Management focusing on the long-term corporate survival" is a set of common values among many Japanese companies that should be shared with the world. Japan has over 25,000 companies with over 100 years of history, accounting for more than half all 100-year-old companies worldwide. Moreover there are a countless number of companies with over 60 years of history.These long-established companies have five common factors: (1) long-term business plans and continuous innovations that meet the needs of changing market demands, (2) emphasis on increasing long-term profit rather than maximizing short-term profit, (3) prioritization of customer demand with an emphasis on brand and corporate identity, (4) long-term employment based on the idea that employees are valuable asset, (5) well-balanced relations with stakeholders, including shareholders, customers, employees, and local community. Many say these factors are "Japanese-style management", but they are commonly observed in blue chips and long-established companies from Europe, U.S., and other Asian countries.

The purpose of Hyaku-nen Keiei no Kai is to identify longevity factors of the long-established companies, systematize their management techniques that will enable companies to survive the next 100 years, help the participating companies of our association to improve their management techniques, and develop and share our own brand of successful management. We also encourage interactions between companies at various locations that share common values.


Monthly Workshops

In an effort to develop a theoretical framework for corporate longevity, Hyaku-nen Keiei no Kai will be hosting monthly workshops by working close cooperation with academic professionals.
With the help of councilors, advisers, and industry experts, we will research, analyze, and systematize the characteristics of long-established companies. Corporate managers of long-established companies are invited to share their stories at the workshops. We will be analyzing their founding vision (corporate principle or philosophy), changes made to meet the changing market demands (business change, technical innovations, link between core business and new business), risk management, brand recognition, business succession, and relationship with the local community. The research findings are systematized based on intellectual capital management in order to develop a comprehensive theory of management for corporate longevity. Nikkan Kogyo Shimbun will report the compiled research findings on the Nikkan Kogyo Shimbun newspaper and publish a book on the management theory by the end of 2013.

Promoting the Values of Corporate Longevity

(1) Hosting of Symposiums
In fall 2012, Hyaku-nen Keiei no Kai will be hosting a large symposium in Tokyo and community-based symposiums in local cities by collaborating with the local government and organizations. At the symposiums, you will meet long-established companies with more than 100 years of history and learn about their founding vision, corporate philosophy they sustained, how they overcame crisis, and their innovations to meet the needs of changing market demands. We will be promoting the values of corporate longevity both at home and abroad based on the theory of intellectual capital management. We are inviting our own board members and advisers as speakers of the symposiums.

(2) Information Sharing
Hyaku-nen Keiei no Kai communicates the values of corporate longevity both at home and abroad through our website. We also create visual information and make the information available on the website. In addition, we proactively release information through Nikkan Kogyo Shimbun's media including Nikkan Kogyo Shimbun newspaper.

Recognition Program for Long-Established Companies

Hyaku-nen Keiei no Kai is initiating a recognition program for noteworthy companies celebrating 100 years in business. We are in the preparation process of designing the program details. We hope to launch the program in the near future.

Collaboration with Overseas Long-Established Companies and Organizations

Hyaku-nen Keiei no Kai is researching and analyzing the management of overseas long-established companies. We are also building collaborative relationships with organizations like us.

Recent Activities

Event Name



100-Year Management Symposium: Crisis Management Aug. 10, 2011 Tokyo

Pride of Japan and Oita Discovered from 100-Year-Old Companies: New Challenges of Long-Established Companies

Mar. 27, 2012 Oita Pref.
Monozukuri Networking Event Mar. 27, 2012 Oita Pref.

Board of Directors

Takao Kitabata
Former Vice-Minister of Economy, Trade and Industry
Toshitake Chino Adviser/NIKKAN KOGYO SHIMBUN, LTD
Member of the Assembly
Tokuichi Okaya President/OKAYA & CO., LTD.
Yuzaburo Mogi

Honorary CEO and Chairman of the Board/Kikkoman Corporation
Tadashi Okamura Advisor to the Board/TOSHIBA CORPORATION
Ikuo Uno Advisor to the Board/Nippon Life Insurance Company
Hiroyuki Ishige Chairman/Japan External Trade Organization
Muhammad Monte Cassim Vice-Chancellor/the Ritsumeikan Trust
Yasutoshi Kita Writer
Shoichi Kubota Professor/Hosei University Graduate School
Takashi Takatsu Director/Teikoku Databank Record Office
Osamu Tsukamoto Specially Missioned Professor/Tokyo University of Science

Contact us

Secretariat of "Hyaku-nen Keiei no Kai"

14-1, Nihombashi-Koamicho, Chuo-ku, Tokyo, Japan  zip: 103-8548
Tel: +81-3-5644-7608
Fax: +81-3-5644-7209
E-mail: monodzukuri@media.nikkan.co.jp